Finnovation Startup Program

Discovering & Fostering Innovation
About the Program
HDFC & IvyCamp are introducing Finnovation, a startup engagement program for innovative tech startups to work with one of India's leading Housing Finance companies, to test and scale solutions targeted at specific business challenges, and to add value.Startups will have the opportunity to access knowledge, infrastructure, and support from HDFC and transform business processes through technology!
Co-Innovate with HDFC
Opportunity to co-innovate and collaborate with HDFC
Access to Large Customer Base
Engage with customers to test and validate solutions for product-market fit
Commercial Partnership
Potential commercial partnership with HDFC after a successful pilot
Access to funding
Access to investment opportunities from the IvyCamp network
What solutions are we looking for?
We are looking for innovative solutions in the following areas:
AI/ML for Fraud Detection
AI/ML-based solutions to detect & prevent risk, and fraud activities in post-approval and at the disbursement stage of loans.
Metaverse Applications
Metaverse solutions for customer experience and engagement.
Selection Process
Submityour application
Evaluating andshort listing of startup applications
Face to Face meetingwith IvyCamp and HDFC
Selected Startups in the First Phase
Frequently Asked Questions
Finnovation Key Member
Mr. Abhijit Singh, Member of Executive Management, is the Chief Information Technology & Digital Officer of the Corporation. He is a qualified MBA in Finance from Jamnalal Bajaj Institute of Management Studies, Mumbai, India and holds a Bachelor’s degree in Engineering from University of Mumbai. He was the Chief Operating Officer (COO) and Chief Technology Officer (CTO) at OakNorth Bank, London. Prior to OakNorth, he worked with ICICI Bank in various senior positions including Head – Technology Group, last being Head- Strategic Initiatives.Within the Corporation, Abhijit is responsible for driving the organization wide Digital transformation program. This program aims to improve customer experience and enterprise-wide adoption of digital technologies as well as using new age AI/ML solutions. He is also responsible for technology strategy and working towards the creation of a future ready digital enterprise.Mr. Singh is a veteran in Banking technology, emerging technology and fintech with 25+ years of extensive background in product development, large scale digital transformation, project execution and running of Operations of a digital bank. Career-spanning multiple countries, and cultures and working with a diverse set of internal teams and partners across European MNC Banks, large Indian Private Sector Banks and a UK Challenger Bank. He has done pioneering work in game-changing financial solutions in emerging technologies like blockchain and aiding in digital transformation of large organizations.He is a member of the IT Strategy Committee of the Corporation. He is also on the Board of HDFC Capital Advisors Limited.
Abhijit Singh
Member of Executive Management,
Chief Information Technology & Digital Officer
News Articles
HDFC and IvyCap Ventures Launch Finnovation Phase II.
Innovative startups working in metaverse applicability and fraud detection have been invited to submit applications until 30th November 2022.
HDFC and IvyCap Ventures Launch Finnovation Phase II.
HDFC, a housing finance company, and IvyCamp, an initiative of IvyCap Ventures Advisors, have jointly launched the second phase of their Finnovation program.












